AJSM OPEN ACCESS

Academic Journal of Sociology and Management

ISSN:3005-5040 (print) | ISSN:3005-5059 (online) | Publication Frequency: Bimonthly

OPEN ACCESS|Research Article||15 November 2025

Improving Response Efficiency in Cross-Time Zone Sales Follow-Up: A Quantitative Analysis Based on Process Optimization and Key Performance Metrics

* Corresponding Author1: Xiangmin Li, E-Mail: meisson.lee@gmail.com

Publication

Accepted 2025 October 31 ; Published 2025 November 15

Academic Journal of Sociology and Management, 2025, 3(6), 3005-5040.

Abstract

In today's global economic and business environment, cross-time zone sales management presents significant challenges and opportunities. Based on this, this paper proposes a method to improve overall email interaction, response, and conversion rates by optimizing email follow-up time in cross-time zone sales processes. This optimization incorporates various factors, including email timezone, industry standards, and recipient behavior. The paper analyzes a well-known SaaS company, utilizing strategic follow-up optimization methods to examine its customer response time and conversion rates through research and algorithmic analysis. The results show a consistency between email follow-up time and customer preferences, indicating that partial matching can improve overall sales performance. Key metrics include email open rate, response rate, conversion rate, and response time optimization strategies. Testing revealed an effective tool for improving efficiency, making it a viable framework for managing sales across time zones.

Keywords

Sales Optimization , Cross-Time Zone Management;Follow-Up Timing , Key Performance Indicators (KPIs) .

Metadata

Pages: 14-19

References: 13

Disciplines: Business

Subjects: Marketing

Cite This Article

APA Style

Li, X. (2025). Improving response efficiency in cross-time zone sales follow-up: a quantitative analysis based on process optimization and key performance metrics. Academic Journal of Sociology and Management, 3(6), 14-19. https://doi.org/10.70393/616a736d.333336

Acknowledgments

The authors thank the editor and anonymous reviewers for their helpful comments and valuable suggestions.

FUNDING

Not applicable.

INSTITUTIONAL REVIEW BOARD STATEMENT

Not applicable.

DATA AVAILABILITY STATEMENT

The original contributions presented in the study are included in the article/supplementary material, further inquiries can be directed to the corresponding author.

INFORMED CONSENT STATEMENT

Not applicable.

CONFLICT OF INTEREST

The authors declare that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.

AUTHOR CONTRIBUTIONS

Not applicable.

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PUBLISHER'S NOTE

All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article, or claim that may be made by its manufacturer, is not guaranteed or endorsed by the publisher.

cc Copyright © 2025 The Author(s). Published by Southern United Academy of Sciences.
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